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The Behind-the-Scenes Story of How Two Neighboring Libraries Teamed Up To Create a Fake Rivalry Video for Promotional Success

Super Library Marketing

Tamara graduated in 2001 from Miami University (Ohio) with a degree in Creative Writing. And when an opening came up in the Outreach Department where I was volunteering, I was encouraged to apply.” Tamara and her counterparts at CML were hoping the promotion would spark engagement from those who already know and love both libraries.

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University of Utah University Neighborhood Partners program and community revitalization in West side Salt Lake City/County

Rebuilding Place in Urban Space

After the 2008 recession, they dropped their primary outreach program. From the Salt Lake Tribune article: It was in 2001 that University of Utah President Bernie Machen (1998-2004) recognized and took ownership for the fact that, as an institution, the U was little involved on the west side.