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The Behind-the-Scenes Story of How One Libary Marketing Team Executed a Grand Opening of Epic Proportions for Their New Library Building

Super Library Marketing

Photo courtesy Cincinnati and Hamilton County Public Library On a mild night in April 2019, I arrived at a steak restaurant in Schaumburg Township, Illinois to have dinner with a group of people I’d never met. I had been invited to speak at an event put on by the Illinois Library Association. Then the project hit a snag.