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Social Media for Social Good: What role does social media play in creation of and sustainability of social movements? A Social Movement Case Study Examining Occupy Wall Street and the Tea Party.

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Social media tends to be decentralized, nonmarket, peer-produced, nonproprietary, open-sourced, commons-based, and provide free or inexpensive access and distribution (Benkler, 2006). Social Media Definitions. Early scholars explain motivation where collective action represents rational choice (i.e. 2011; Aday, et al.,