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The #LibraryMarketing Show, Episode 188

I admit it… sometimes, when I hear a marketer use the word “engagement,” I sigh. We throw that term around quite a bit.

Community engagement. Patron engagement. Email engagement. And lately, I’ve been thinking what does that actually mean?

Then, as if she was reading my mind, one of my favorite marketing experts sent out a newsletter with some details on how to really talk about and think about engagement. We’ll unpack that advice in this episode.

Plus we give away kudos! Watch the video to find out which library is being recognized.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments.

Thanks for watching!

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