TikTok or Reels. Which one is better for library marketing?
I came across some new research that will help you determine where to spend your precious energy and time on library marketing. The answer is revealed in this episode.
Plus, kudos go to a library that showed authenticity when it made a mistake on New Year’s Day!
Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching!
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Angela Hursh leads an outstanding team of marketing and training professionals at NoveList, a company dedicated to helping libraries reach readers. A 2023 Library Journal Mover & Shaker, she has also created courses on LearnwithNoveList.com designed to help library staff learn how to create effective marketing. Before her job at NoveList, Angela led the content marketing team for the Public Library of Cincinnati and Hamilton County. She also has more than 20 years of experience as an Emmy-award-winning broadcast TV journalist.
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